Digital Marketing
First things, first. What is omni-channel? Omni-channel is a multi-channel approach to marketing, engaging customers in a relevant way. The result is an integrated and cohesive customer experience irrespective of the customer touchpoint. Onam is the legendary harvest festival of the Southern state of India, Kerala, celebrated with much pomp and pleasure across the state. …
Marketing metrics are the key indicators of an email campaign’s success and customer engagement. This blog is for you if you don’t have a high open rate for your campaigns. In addition, you should know the secret formula for successful email campaign plans to get the best results. Right Approach + Right Timing + Right …
Gmail’s new AMP Email technology makes your Email more actionable and powerful. Imagine an email that changes each time you open it! Say, for instance, if you can check various product options, view their ratings, save your choices – everything within an Email itself without opening a new tab. Very convenient, right? Yes, it’s …
API integration has become the key to success in today’s fast-evolving e-commerce market. Application Programming Interface (API) is a software code that enables two applications to talk to each other. It is an access point to an application that can access a database. API has become an indispensable tool for digital enterprises. It helps …
Yes, it’s a golden feather in its cap for cmercury! Happy and proud to announce that cmercury, the Machine Learning based All-in-One Marketing Automation suite, is now incubated at the prestigious IIMK LIVE. About IIMK LIVE IIMK LIVE is the Business Incubator and Entrepreneurship Development Centre of IIM Kozhikode. LIVE (Laboratory for …
Happy to share with you the success story of cmercury digital marketing workshop that was held recently! cmercury, one of the notable players in the Digital Marketing industry, focuses on delivering quality and encourages learning and collaboration to bring up the best talents in the industry. Much to our excitement, we had a fair …
Sandra was contemplating gifting herself a diamond pendant for her 30th birthday. She started browsing through a couple of popular websites. For a moment, she was lost like Alice in Wonderland, rather she became Sandra in Diamond land. However, as fate would have it, with several loose ends to be tied at work by …
cmercury has evolved to a bigger brand, representing the entire marketing automation suite, catering to Email, Mobile, Web and Social channels. We are proud to announce the launch of the new cmercury logo, as part of this ongoing brand evolution. Over the last two years, cmercury, our intelligent automation suite has grown in terms of …
If you are a student eager to take up digital marketing as a career or someone looking for a career change, this digital marketing workshop may be a perfect option for you. Data says that the number of digital buyers in India is expected to reach more than 300 million by 2020. This substantially …