Email Marketing

All-in-one marketing automation platform Email Deliverability Email Marketing March 23, 2020 9 secret content strategies to improve email deliverability
Did you know with just a few tweaks you can improve email deliverability much more quickly? Email inbox is a delicate destination, where only the strongest emails arrive, let alone survive.  With average email open rates for 2020 hovering between 17- 20%, improving email deliverability and user engagement are some of the biggest challenges faced ...
Digital Marketing Email Deliverability Email Marketing Predictive intelligent emails September 1, 2019 Best Email Marketing Strategies and tips

Learn the best email marketing strategies and tips for 2020 to maximize your email efficiency and take your business to the next orbit. Here’s the ultimate go-to-guide to spruce up your email marketing. What’s more cluttered than your desk? Your inbox? Not anymore with these email marketing strategies. For starters, if you are in a …

All-in-one marketing platform Digital Marketing Email Deliverability Email Marketing Predictive intelligent emails July 16, 2019 12 Ideas To Improve Your Email Open Rates in 2020

It’s quite normal for email open rates to dip or fluctuate.  A dipping email open rate is not good for your ROI. You spend hours on email. You want all your email marketing efforts to bear fruit. After all, who would want all that hard work to go waste? Here’s sharing some tried and tested …

Digital Marketing Email Deliverability Email Marketing June 19, 2019 Technology driven strategies for 2X ROI uplift from your email campaigns
Email marketing metrics are the key indicators of campaign’s success rate and customer engagement rate. If you don’t have a high open rate in your industry vertical, don’t worry! Nobody can get it right the first time easily. To get the best results, you should know the secret formula for successful email campaigns. Right approach ...
Digital Marketing Email Deliverability Email Marketing June 18, 2019 Role of technical configuration in Email deliverability
  As an Email marketer, it’s important for you to follow the email deliverability best practices to achieve successful campaign performance. Here, we walk you through various concepts and technical configurations behind email authentication and deliverability. What is an authenticated email? As part of the email delivery process, receiving mail servers work to determine the ...
Digital Marketing Email Marketing May 22, 2019 cmercury gears up to leverage AMP Email technology for enriching customer experiences
Gmail’s new AMP Email technology makes your Email more actionable and powerful. Imagine an email that changes each time you open it! Say, for instance, if you can check various product options, view their ratings, save your choices – everything within an Email itself without opening a new tab. Very convenient, right? Yes, it’s now ...
App push notifications Digital Marketing Email Marketing SMS Marketing Web push notifications January 27, 2019 From auto-trigger emails to PDF attachments- it’s easier now!
Team cmercury is passionate about creating the best-in-class marketing automation platform.Our customer engagements are true partnerships. It’s a matter of pride that some of our recent product updates are a result of recommendations and requests made by some of our esteemed customers. These features have led to excellent user engagement across all channels, namely email, ...
Blog Case study Digital Marketing Email Deliverability Email Marketing January 22, 2019 How Zivame achieved a big revenue boost through cmercury’s Email Marketing?
  Email Marketing still remains one of the most sought-after options for promotions. Here is a case study on Zivame’s recent jump in revenue through cmercury’s Email Marketing. Client profile: Zivame is one India's leading fashion e-commerce brands launched in 2011. Though specializing in lingerie retail, they have now branched out into many categories and ...
Email Deliverability Email Marketing November 29, 2018 Drive more online sales with these holiday email marketing strategies
  The festive season is on its way. When it comes to holiday promotions, email is certainly one of the most cost-effective options. Timing your emails is important for achieving better results for your effort. Read on to get some effective email marketing ideas which you can follow while planning your holiday email campaigns that ...
Email Marketing Predictive intelligent emails July 1, 2018 300 billion emails, 3 billion email inboxes! Is your email tailor-made for your unique customer?
Read on to find out how and why strategic and scientific email marketing never ceases to do wonders in digital marketing... For Mrs. Robin, it was one of those busy Monday mornings. Time for the usual coffee and running in at the nick of time after dropping her kids off at the school. She had ...
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