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Email Marketing

Email Marketing June 9, 2017 Is It Possible to Generate Revenue From Non Engaged Email Database?

  Email still stands to be the King among digital marketing tools. According to Digital Marketing Association, for every $1 spent, $44.25 is the average return on email marketing investment. Though the case is such, there is a huge opportunity loss, many a time marketers miss out, Let’s dig into that.

Email Marketing May 25, 2017 How Priority Sending Improves Customer Engagement

Introduction Treating your customers like a King will undoubtedly rely on your products and services. This rule not only applies in the case of support but in every case that makes customers realise that you’re the best solutions provider.  Let’s take a simple example, if you have 100 customers and 10 of them are premium, …

Email Marketing April 3, 2017 Announcing cmercury Predictive Intelligent Emails

Creating Paradigm shifts in email marketing by empowering our customers with cutting edge technologies and a world-class support has been the road we always journeyed. We have set many milestones and we are now in a decisive junction, all because of the reason our newly launched Predictive Intelligent Emails which factually challenge the pre-set benchmarks …

Email Marketing October 14, 2016 Do you want to have an Obituary to your email programs very soon?

Many a time email marketers turn a deaf ear when we ask them to pay greater attention on their email list acquisition processes and practices. In the month of August 2016, many of them ended up paying a hefty price by simply not able to send any email on their infrastructures. Sadly many Email Service …

Email Marketing August 9, 2016 How to Create Reactivation Emails to Attract Inactive Customers?

Reactivation campaigns, also called re-engagement program, is a popular method for reaching out to customers who had previously shown interest in a particular product, brand or item. Still, we’re not actively seeking to purchase at the moment. So the ultimate aim of this method is to engage those customers and make them valuable. Every marketer …

Email Marketing August 9, 2016 3 Smart Strategies to Improve Your Email Deliverability in 2022

According to researchers, only 76% of emails get delivered. So, what happens to the rest? A detailed study is certainly needed. And from the survey, we have noted a few strategies you should practice to increase email deliverability. For example, email might be the best convertible digital marketing tool. But the same looks futile if …

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