Email still stands to be the King among digital marketing tools. According to Digital Marketing Association, for every $1 spent, $44.25 is the average return on email marketing investment. Though the case is such, there is a huge opportunity loss, many a time marketers miss out, Let’s dig into that.
Email Marketing
Introduction Treating your customers like a King will undoubtedly rely on your products and services. This rule not only applies in the case of support but in every case that makes customers realise that you’re the best solutions provider. Let’s take a simple example, if you have 100 customers and 10 of them are premium, …
Creating Paradigm shifts in email marketing by empowering our customers with cutting edge technologies and a world-class support has been the road we always journeyed. We have set many milestones and we are now in a decisive junction, all because of the reason our newly launched Predictive Intelligent Emails which factually challenge the pre-set benchmarks …
Many a time email marketers turn a deaf ear when we ask them to pay greater attention on their email list acquisition processes and practices. In the month of August 2016, many of them ended up paying a hefty price by simply not able to send any email on their infrastructures. Sadly many Email Service …
Reactivation campaigns, also called re-engagement program, is a popular method for reaching out to customers who had previously shown interest in a particular product, brand or item. Still, we’re not actively seeking to purchase at the moment. So the ultimate aim of this method is to engage those customers and make them valuable. Every marketer …
According to researchers, only 76% of emails get delivered. So, what happens to the rest? A detailed study is certainly needed. And from the survey, we have noted a few strategies you should practice to increase email deliverability. For example, email might be the best convertible digital marketing tool. But the same looks futile if …