Introduction ‘Christmas! Tis the season to be jolly, and for businesses, it’s also the season to capture the attention and hearts of consumers. In the digital age, where emails flood inboxes and competition for engagement is fierce, the role of subject lines cannot be overstated. This Christmas, a technological marvel is stepping into the spotlight …
Predictive intelligent emails
Introduction Striving to improve your email open rate is a constant pursuit in the world of digital marketing. While fluctuations are normal, consistently low open rates can hinder your ROI and undermine the efforts invested in crafting impactful campaigns. After all, the ultimate goal is to ensure that every email you send resonates with your …
The dark mode is the new trend in the email marketing domain. It is not just a tech talk among email users but a hot topic among UI-UX designers and developers of popular email marketing platforms. As a result, it became an unavoidable element for a smooth email experience. According to the email dark mode …
We are living in an era of personalization designed to the needs and interests of each customer. A few years ago, email marketers targeted their subscribers with the same deals and offer across multiple channels. The highly competitive and disorganised marketplace has forced them to adopt a more segmented and personalized approach. This is where …
Learn the best email marketing tips and strategies for 2021 to maximize your email efficiency and take your business to the next level. Here’s the ultimate go-to guide to fixing up your email marketing. What’s more cluttered than your desk? Your inbox? Not anymore with these email marketing tips and strategies. For starters, if you …
Yes, it’s a golden feather in its cap for cmercury! Happy and proud to announce that cmercury, the Machine Learning based All-in-One Marketing Automation suite, is now incubated at the prestigious IIMK LIVE. About IIMK LIVE IIMK LIVE is the Business Incubator and Entrepreneurship Development Centre of IIM Kozhikode. LIVE (Laboratory for …
Happy to share with you the success story of cmercury digital marketing workshop that was held recently! cmercury, one of the notable players in the Digital Marketing industry, focuses on delivering quality and encourages learning and collaboration to bring up the best talents in the industry. Much to our excitement, we had a fair …
Sandra was contemplating gifting herself a diamond pendant for her 30th birthday. She started browsing through a couple of popular websites. For a moment, she was lost like Alice in Wonderland, rather she became Sandra in Diamond land. However, as fate would have it, with several loose ends to be tied at work by …
cmercury has evolved to a bigger brand, representing the entire marketing automation suite, catering to Email, Mobile, Web and Social channels. We are proud to announce the launch of the new cmercury logo, as part of this ongoing brand evolution. Over the last two years, cmercury, our intelligent automation suite has grown in terms of …
Marketing automation, the game changer in the world of digital marketing, has many myths around it. These misconceptions may inhibit companies and individuals from making the most of it. Here, we try to unveil the truths about marketing automation. First of all, let’s begin with the basics. What is marketing automation all about? Marketing …