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How to Switch Email Marketing Platforms Without Hurting Your Deliverability
In today’s fast-paced digital world, it’s not uncommon for brands to outgrow their existing email marketing platforms. Maybe you’re looking for more […]
The Importance & Impact of Colors in Email Marketing
In a world flooded with emails, how can you ensure yours gets noticed? While subject lines and content matter, one of the […]
Mastering Brand Styles in Email Template Designing
Email marketing is one of the most powerful tools for engaging your audience, but standing out in a crowded inbox takes more […]
First Impressions Matter: Best Design Practices for Welcome Emails
When it comes to email marketing, your welcome email is the digital equivalent of a firm handshake. It’s the first impression your […]
Designing Impact: Best Practices for Email Creatives and Newsletters
Over the past few years, I’ve had the privilege of crafting over thousands of HTML email templates for cmercury and its clients, […]
Why Prioritizing Engaged Customers Matters
Why Prioritizing Engaged Customers Matters In email marketing, engagement determines success. The more an audience interacts with emails—through opens, clicks, and website […]
Understanding Email Frequency by Industry: How Often Should You Contact Your Subscribers?
Email marketing is one of the most powerful tools for businesses to build relationships, boost engagement, and drive conversions. However, a common […]
Why Your Emails End Up in Spam — And How to Stop It
Did you know that a shocking number of commercial emails never make it to the inbox? If you’re pouring time and money […]
Evolution of DMARC: A Shield Against Email Fraud
Introduction: The Growing Threat of Email Fraud Every day, millions of emails are sent pretending to be from trusted brands. Some claim […]
10 Best SendGrid Alternatives & Competitors in 2022
In the world of digital marketing, email marketing is essential for every marketer. It boosts sales and works alongside social media channels. […]
Top 10 Email Marketing Best Practices You Should Consider Now
Table of contents Introduction Build a Solid plan for Customer Acquisition Don’t Let the Abandoned Carts Go Unnoticed Scrub Your Data Regularly […]
From auto-trigger emails to PDF attachments- it’s easier now!
Team cmercury is passionate about creating the best-in-class marketing automation platform.Our customer engagements are true partnerships. It’s a matter of pride […]