cmercury Blog
From email marketing tips to the latest engagement strategies, we share everything you need to connect better with your audience.
What’s New in cmercury: Smarter, Simpler & Stronger for Modern Email Marketers
At cmercury, we’re not just building another email platform. We’re building a better one —
Steps for Creating Web Push Notifications – A Beginner’s Guide
Introduction: What Are Web Push Notifications and Why Are They Important? Web push notifications are…
The Future of Email Analytics: Embracing New Metrics and KPIs
Introduction: Why Traditional Email Metrics Are No Longer Enough For years, businesses have relied on…
The Importance of A/B Testing in Email Marketing Campaigns
Introduction: What is A/B Testing in Email Marketing? Imagine sending out an email campaign and…
Understanding Email Deliverability: Factors and Solutions
1. Introduction: Why Email Deliverability Matters Email marketing remains one of the most powerful tools…
What Are Web Push Notifications & How Do They Add Value to Your Business?
Introduction: The Rise of Web Push Notifications in Digital Marketing In today’s fast-paced digital landscape,…
Microsoft Enforces New Email Authentication Rules for Bulk Senders: Here’s What You Need to Know
Effective May 5, 2025, Microsoft will begin tightening its email authentication policies for bulk senders—joining…
Why Prioritizing Engaged Customers Matters
Why Prioritizing Engaged Customers Matters In email marketing, engagement determines success. The more an audience…
Understanding Email Frequency by Industry: How Often Should You Contact Your Subscribers?
Email marketing is one of the most powerful tools for businesses to build relationships, boost…
Why Your Emails End Up in Spam — And How to Stop It
Did you know that a shocking number of commercial emails never make it to the…
10 Best Free Email Verification Tools To Use In 2022
Are you on a search to find the best free email marketing tool to keep…
How To Send Free Bulk Email For Marketing Campaign: Guide
Introduction: Is Free Bulk Email Marketing Possible? Email marketing is one of the most effective…
Dark Mode in Email: The Challenges for Email Marketing Platforms & Clients
Introduction: The Rise of Dark Mode in Email Over the past few years, dark mode…