How Nilkamal Fixed Email Deliverability Issues Caused by Large Attachments with cmercury
Client Overview
Email deliverability issues were a key focus for Nilkamal, India’s most trusted name in moulded plastic furniture and a pioneer in innovative, durable, design-led solutions for homes and businesses. With over three decades of leadership, Nilkamal has grown into a diversified brand offering everything from furniture and mattresses to industrial storage and sustainable packaging.
By addressing email deliverability issues, Nilkamal ensures important updates and promotions reliably reach inboxes, keeping their audience engaged and informed. Tackling these challenges strengthens customer connections while upholding Nilkamal’s reputation for quality and nationwide presence.
The Challenges
Email deliverability issues became a critical challenge for Nilkamal, which regularly sends important, often confidential, communications to internal and external stakeholders.
- Emails with large attachments such as reports, policy documents, or technical files were either being flagged as spam or not delivered at all to certain mailboxes.
- This was a serious concern, especially given the sensitive nature of some of the communication.
- They needed a reliable solution that would preserve security while ensuring high deliverability without relying on bulky attachments.
Solution:
To resolve these email deliverability issues, cmercury implemented a secure link-based document delivery system, ensuring attachments reached recipients reliably without impacting inbox placement.
Replaced Attachments with Encrypted Download Links to Solve Email Deliverability Issues
Instead of attaching large files to emails, we helped Nilkamal ensure reliable delivery and maintain inbox placement by using secure, link-based downloads.
- Upload files to a secure, encrypted server
- Share smart download links inside emails
- Apply access controls (expiry, password protection, etc.) where needed
This innovative approach resolved email deliverability issues, dramatically reducing email size and significantly improving inbox placement.
The Results
✅ Email Deliverability Restored
Emails that previously failed due to attachment size or content filters now consistently reached inboxes.
✅ Improved Security & Compliance
Sensitive files were no longer traveling as open attachments, reducing risks and improving document access control.
✅ No More Mailbox Rejections for Large Files
The workaround eliminated the issue of delivery failure due to file size restrictions or corporate mailbox limits.
What Our Clients Say
“Before cmercury, we struggled with large file attachments not getting delivered especially in high-security mail environments.
Their link-based delivery solution was a game changer. Now, we send sensitive communication
with full confidence it will reach the right place.”
Team Nilkamal
Conclusion
Nilkamal’s case shows how even simple email practices can create critical email deliverability issues at scale. With cmercury’s encrypted link solution, they maintained performance, security, and trust in their email communication, proving that smart solutions can solve big problems. This approach also ensured higher engagement and consistent inbox placement, reinforcing the effectiveness of their email strategy.
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Secure, Scalable, and Spam-Proof File Sharing
Protect sensitive documents and ensure inbox delivery every time, just as Nilkamal achieved with cmercury.