cmercury Blog
From email marketing tips to the latest engagement strategies, we share everything you need to connect better with your audience.
From Colleagues to Collaborators: A 1-on-1 with Mr. Vishnu S, DGM – Marketing, on Completing 11 Years at cmercury
It’s not every day you get to sit down with a colleague who’s been more
Keeping It in the Inbox: A Conversation with Mr. Joshy Cyriac, GM – Deliverability Services on 12 Years at cmercury
Some journeys aren’t just about professional milestones—they’re about consistency, quiet resilience, and behind-the-scenes impact. One…
7 Powerful Ways to Grow an Engaged Email List in 2025 with cmercury
Your email list isn’t just a bunch of names, it’s your inner circle. These are…
Google Email & Inbox Deliverability in 2025: What You Need to Know
If you’re using Google email (Gmail) as part of your marketing or customer engagement strategy,…
Winning Ecommerce Newsletters: How to Design Emails That Convert in 2025
If you’re running an online store, chances are, you’re already sending out newsletters to stay…
Best Time to Send Email: A Data-Backed Guide for 2025
Email marketing has evolved, but one question remains key:“What’s the best time to send email?”…
What Is an Email Newsletter? Beginner’s Path: Turning Ideas into Purposeful Plans and Smart Designs
Despite all the noise on social media and the constant shift in algorithms, dispatch newsletters…
Animated GIF in Email: How Micro Animations Outperform Video in Responsive Design
Inbox attention spans are measured in milliseconds. After more than a decade crafting responsive email…
Game-Changing Alternatives to Constant Contact After the Moosend Merger
When Constant Contact announced its acquisition of Moosend earlier this June, it marked a turning…
Storytelling Through Email Design: Crafting Engaging Visual Narratives
Introduction In today’s competitive inbox environment, sending an email isn’t enough, you need to tell…
10 Powerful Sustainable Email Marketing Tips for Ecommerce Brands
Email marketing tips have long been a cornerstone of digital success, helping businesses connect with…
10 Costly Email Marketing Mistakes to Avoid in 2025 (and How to Fix Them Fast)
Email marketing mistakes can quietly drain your ROI, hurt deliverability, and erode trust with your…
Top Email Marketing Platforms Used by Startups in 2025
In 2025, startups are scaling faster than ever, and email marketing remains one of the…